Lexmark: Inkjet Printers Are Dead, Long Live Laser Printers - joneslieve1996
Does Lexmark's exit from the inkjet printer business mean that inkjets are troubled, or that Lexmark is troubled?
The answer would appear to inclined toward the former.
Lexmark has never been a top-tier inkjet manufacturer, so its inkjet business organisatio has been specially susceptible to commercialise shifts toward laser technology–at the least relative to other pressman brands.
A month agone, Lexmark proclaimed IT was phasing out its consumer and SoHo inkjet businesses, and along Tuesday the company announced it was cancelling its fledgling business inkjet line likewise.
I talked Midweek to a very busy Marty Canning, Lexmark executive vice prexy and president of Mental imagery Solutions and Services, about what the future held for Lexmark's inkjet customers and why Lexmark is still bullish on laser printers.
Lexmark Commits to Its Own Inkjet Customers. What About Dingle's?
What can Lexmark users expect succeeding this proclamation? Canning stated that while Lexmark volition none longer micturate new inkjets, it's not abandoning its current inkjet customers.
"We will continue to provide the customers all of the supplies, support, maintenance, and specialised support," Canning said. "Zip wish change. It's not our intention in any way to cut short the value that our customers take in purchased from us." He confirmed that users can expect support through their warranty and "most likely considerably beyond," merely helium wouldn't elaborate further.
Canning declined to comment happening how Lexmark's announcement would affect its relationship with Dingle, which sources inkjet printer technology from Lexmark. I take over a Dell V725w inkjet multifunction sitting in our examination lab right now, and its Lexmark genes are transparent. What's going to happen to support for that pressman?
Long Lively the Laser
Meanwhile, Lexmark's optical maser business is doing just pulverized. Even with the tough social science climate in Lexmark's deuce primary markets, the U.S. and EC, Canning said the laser business is ontogeny, both in hardware purchases and supplies usage.
Is the peck migration to online hurting Lexmark's printer business organisatio? Apparently not: "Every clip things go online, there's to a greater extent to print," Canning said. "We have a lot of activity around mobile printing, cloud printing, photographic print anywhere, print and release, and managed print services. While things are shifting online, the volume is increasing contentedness."
It's non just Lexmark that thinks ditching inkjet manufacturing makes sound business sense (at least, for Lexmark).
After I posted my story happening Lexmark hammering the final nail in its own inkjet coffin, the first feedback I received was from a business analyst World Health Organization thought process Lexmark was qualification the outside decision. The upwards hop in Lexmark's stock certificate price is another positive indicator, at least of how stockholders feel.
But DO whatsoever of those people actually own a Lexmark inkjet printer?
Canning's accented reassurances divagation, information technology's got to be a bummer to know that your printer's future is finite. If IT's any solace, I've reviewed many of Lexmark's later, higher-end SOHO and business firm inkjets, and they seem deserving keeping until that tasty end.
Source: https://www.pcworld.com/article/460979/lexmark_inkjet_printers_are_dead_long_live_laser_printers.html
Posted by: joneslieve1996.blogspot.com
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